Privacy Policy
Last updated: January 7, 2026
1. Introduction
Welcome to Loui CRM (“we,” “our,” or “us”). We are committed to protecting your privacy and handling your personal information with care. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our application.
2. Information We Collect
We collect information you provide directly to us, including:
- Account information (name, email address) when you sign up using Google OAuth
- Contact information you store in your CRM (names, emails, phone numbers, addresses)
- Event and activity data you create within the application
- Household and relationship data you organize
- Notes and custom fields you add to your contacts
3. How We Use Your Information
We use the information we collect to:
- Provide, maintain, and improve our services
- Process and complete transactions
- Send you technical notices and support messages
- Respond to your comments, questions, and requests
- Protect against fraudulent or illegal activity
4. Information Sharing
We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances: with your consent, to comply with legal obligations, to protect our rights and safety, or with service providers who assist in operating our application (subject to confidentiality agreements).
5. Data Security
We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. This includes encryption of data in transit and at rest, secure authentication via OAuth, and regular security assessments.
6. Google User Data
Loui CRM integrates with Google services to provide authentication and contact synchronization features. This section describes how we handle Google user data in compliance with Google's API Services User Data Policy.
6.1 Data Accessed
When you connect your Google account, we may access the following types of Google user data:
- Basic Profile Information: Your name, email address, and profile picture for authentication purposes
- Google Contacts: Contact names, email addresses, phone numbers, addresses, birthdays, photos, and organization information (only when you explicitly enable Google Contacts sync)
6.2 Data Usage
We use Google user data exclusively for the following purposes:
- Authentication: Your Google profile information is used to create and authenticate your Loui CRM account
- Contact Synchronization: When enabled, Google Contacts data is imported into your CRM to help you manage your relationships in one place
- Profile Display: Your Google profile picture and name may be displayed within the application interface
We do not use Google user data for advertising, market research, or any purpose unrelated to providing our CRM services to you.
6.3 Data Sharing
We do not sell, rent, or share your Google user data with third parties except in the following limited circumstances:
- Service Providers: We may share data with infrastructure providers (such as database hosting) solely to operate our service, subject to strict confidentiality agreements
- Legal Requirements: We may disclose data if required by law, court order, or government regulation
- With Your Consent: We will share data with third parties only when you have explicitly authorized us to do so
Google user data is never shared with third parties for their own marketing or advertising purposes.
6.4 Data Storage & Protection
We implement robust security measures to protect your Google user data:
- Encryption in Transit: All data transmitted between your browser, our servers, and Google's APIs is encrypted using TLS/HTTPS
- Encryption at Rest: Google user data stored in our database is encrypted at rest
- Secure Token Storage: OAuth tokens used to access Google APIs are securely stored and never exposed to client-side code
- Access Controls: Your data is isolated to your account and team, with strict access controls preventing unauthorized access
- Regular Security Reviews: We conduct regular security assessments to identify and address potential vulnerabilities
6.5 Data Retention & Deletion
We retain Google user data only as long as necessary to provide our services:
- Active Accounts: Data is retained while your account remains active
- Account Deletion: When you delete your account, all associated Google user data is permanently deleted within 30 days
- Disconnecting Google: You can disconnect your Google account or disable Google Contacts sync at any time from your account settings, which will revoke our access to your Google data
To request deletion of your Google user data, you can:
- Delete your account through the Settings page in the application
- Email us at privacy@crm.louifamily.com with a deletion request
- Revoke access through your Google Account permissions at myaccount.google.com/permissions
7. Data Retention
We retain your personal information for as long as your account is active or as needed to provide you services. You may request deletion of your account and associated data at any time by contacting us. We will delete or anonymize your information within 30 days of such a request, unless we are required to retain it for legal purposes.
8. Your Rights
Depending on your location, you may have certain rights regarding your personal information, including:
- The right to access your personal information
- The right to correct inaccurate information
- The right to delete your information
- The right to export your data
- The right to opt out of certain data processing
9. Cookies and Tracking
We use essential cookies to maintain your session and preferences. We do not use third-party tracking cookies or advertising cookies. Any analytics we collect are anonymized and used solely to improve our service.
10. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the “Last updated” date. We encourage you to review this Privacy Policy periodically.
11. Contact Us
If you have any questions about this Privacy Policy or our privacy practices, please contact us at privacy@crm.louifamily.com.